The KU Sport Management Blog

Below, you can find our blog posts covering a range of essential topics relating to the online master’s in sport management* program at the University of Kansas.

From polishing your admissions components until perfect to sport careers growth and related happenings in the industry, this is your go-to destination for more information on the world of sport management.

*This program is a Master of Science in Education (M.S.E.) degree in health, sport management, and exercise science with an emphasis in sport management.

December 23, 2025
Explore the top sports marketing trends shaping 2025. Learn how tech, influencers, and personalization are changing the game for teams and brands.
December 19, 2025
Explore high-demand careers in sports marketing. Discover roles, salary insights, and how to break into the fast-paced world of sports business.
December 19, 2025
Discover how sports marketing turns passionate fans into loyal customers. Learn real strategies, career tips, and how KU can help you lead in the field.
July 29, 2025
Prepare to ace your next sports interview with our expert guide. Learn how to tackle 8 common questions and stand out from the competition.
July 24, 2025
Uncover the surprising facts about sports agent salaries in major leagues. Discover which sport offers the highest pay and examine the average.
July 22, 2025
Discover the essential sports agent personal traits that drive client success. Learn how to develop these key qualities and excel in the industry!
July 16, 2025
Learn how to become a sports agent, including education, skills, and steps needed to start your career in the competitive industry. Click here to read more and take the next step towards your dream job in sports representation!
June 30, 2025
Cori Brungardt's journey from KU classrooms to the NBA exemplifies the potential of combining strategic education, determined networking, and personal values in pursuit of success.
June 22, 2025
From playing football in his neighborhood growing up to directing programs that send athletes to international competitions, read how passion and perseverance elevated KU sport management student Santiago Arias to his dream career.
June 17, 2025
Explore the field of human resources in sports, including career opportunities and key responsibilities. Discover what it takes to enter this profession!
March 17, 2025
Ty Kelly Martin's journey from student-athlete to sports management professional exemplifies the transformative power of combining passion with purpose and the right education to support both.
January 9, 2025
Explore the complex ethical challenges in the sports industry and discover practical solutions to help navigate these issues.
December 4, 2024
Learn what it takes to become a sports scout and discover the skills needed to spot top talent and thrive in this job field.
November 20, 2024
Discover how coaching styles have evolved, explore five common approaches, and gain insights to help you choose the method that best aligns with your goals.
November 17, 2024
This blog explores the wide range of careers in sport management—from event planning and athletic administration to sports marketing and athlete representation.
November 12, 2024
Read about the importance of leadership and management in sports organizations.
November 6, 2024
Dive into the real-world applications of marketing strategies, engagement techniques, and sponsorships within the world of sports.
October 29, 2024
Dive into key areas of sport management and marketing, including comprehensive marketing strategies, the power of digital marketing in sports, sponsorships, fan engagement, and the importance of analytics.
August 13, 2024
Learn how to effectively network in the dynamic field of sports management.
June 4, 2024
Sport management careers can be incredibly rewarding. Find out about some of the highest-paying sport management roles in the industry.
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